Marketing & Communications Strategy

We know that every small business is unique. We take the time to analyse your business, your practices, and the local marketplace in order to develop the best Marketing & Communications Strategy possible to achieve your overall business goals.

For the past 6 years, we’ve helped hundreds of small to medium businesses in Sydney, as well as national clientele rise to the top of their marketplace with professional, strategic and thorough communications, across both digital and traditional channels.

Media Planning & Buying

As experienced media planners and buyers with corporate media agency experience, our team are highly skilled in formulating and implementing media placements suited to your brand, your brief and your objectives in the local marketplace.

We specialise in cross-channel media planning and buying with an ability to create result-oriented campaign placements to deliver messaging to the audience you need, at a negotiated rate. From print, radio, outdoor and direct mail campaigns to digital, progressive influencer alignment and event activations. Our team can completely tailor your next media plan and buy, successfully

Campaign Management

Is an exciting new product or service launching in your business? Are looking to create hype and buzz over your upcoming campaign? As well-rounded and fully qualified marketeers, we have the expertise and ability to ensure end-to-end campaign management is met.

From initial strategic brainstorming consultations to physically witnessing your campaign come to life, Local Edge Marketing are here to help you create a holistic campaign that encapsulates all aspects of desired marketing avenues.

Social Media Management

Social Media is such a powerful force that can not only can skyrocket your brand awareness and authority in the marketplace but can also increase your overall lead generation. At Local Edge Marketing, we work closely with your brand to ensure a unified and holistic presence across all forms of social media including Facebook, Instagram, LinkedIn and TikTok.

Our Social Media Management Packages are designed to suit all industries, no matter the size or the budget. We also offer tailored, bespoke packages to suit your individual business needs.

This is our most popular service. Our clients enjoy a full team of degree-qualified communications professionals creating and monitoring their business across social. 

Click the link below to receive further information on our Social Media Management packages.

Paid ADS Management

If you’re looking to increase your social media presence and increase your leads exponentially, then it is time to consider Paid Ads Management. Whether you require a one-off Paid Ad Strategy and Implementation or ongoing monthly campaign management and optimisation, we have pricing and packages to suit all types of small businesses and their campaign needs.

We’re proud of our track record. Over the past 7 years, we’ve generated our local clients an estimated revenue of $57,000,000 (2021). This continues to grow each and every day. We run our Paid Ads Management services across Facebook, Instagram and Google Ads.


Our videography and photography services can see your brand vision come to life. With a range of packages available, we have a solution to assist you. Engaging with your online community has never been more important. Local Edge Marketing works alongside our clients to create strategic content that educates, inspires, and captures your target audience to turn them into advocates and paying customers.

Services include

  • Product Photography
  • Styled Photography
  • Animations
  • Product Videography
  • Reels Creation


Click the link below to receive further information on our Content Creation packages.

Digital Marketing

Are you becoming too overwhelmed with the amount of time and manpower maintaining your digital marketing holds? Then, it’s time to reach out to the team at Local Edge Marketing. Not only can we manage and generate significant returns through your social media platforms, we can also maintain your EDM sequences (E-Newsletters), website administration, Google Business Listing, Blog Management and more.

As degree qualified digital strategists, we have the tools to ensure you receive high quality and holistic services across your entire digital marketing platforms, while also providing bespoke services and end-to-end management to your unique business ethos.


Is Influencer Marketing apart of your marketing strategy? How many times have you been scrolling and find yourself influenced to buy something? Why not harness this power for your business!

Whether you haven’t had the chance, or you’re not sure where to start, Influencer Marketing is rapidly becoming a must-have for any modern service or product-based business strategy. With Local Edge Marketing, we have a designated team dedicated to achieving your business the best results possible through influencer marketing. Our fees are low, so your ROI always remains high!

Public Relations

Our team also double as fully qualified senior publicists, with more than 23 years of combined experience in the Public Relations field. Over the years, we have worked across a variety of industries and public relations verticals, securing editorial placements, digital e-PR influencer collaborations, launch events and unique brand activations to name a few. 

We’re proud to have secured client coverage on leading media platforms across tv, radio, press, digital and more. Our Director, Nicole, has also appeared on Australian media such as 7 News, ABC Four Corners, Daily Telegraph and more. 
If you’re looking for local publicists to get your brand noticed, you’ve come to the right team of professionals. 


If there’s one thing we absolutely love, it’s professional copywriting. Our highly experienced, professional copywriters have gained multiple national awards, major certifications and more for our clients thanks to skilled corporate copy work. 

Whether your business is looking to enter an industry award, accreditation, strategic submission, government tenders, or simply need a hand with creative marketing copy, we can help. 


Your brand is at the heart of everything you do in your business and maintaining a consistent visual identity across all platforms, is a must! At Local Edge Marketing, we take the time to understand you, your business, and your brand holistically to ensure branding consistency throughout all of your marketing.

From brand beginnings to continued brand management, we are able to craft high quality graphic design in an effective and efficient manner. With care and attention to detail, you will find that our approval process is rapid, allowing you to receive your designs sooner.

From your design basics such as logo concept & designs, business cards and flyers, through to corporate business document design, capability statements, bespoke signage and all forms of advertising creative. We do it all, in house.

Want to know some great facts about our graphic design arm?

  • Our team have interpreted client briefs for over 12 years; it’s our specialty strength.
  • We’re proud to have a 97% success rate in first round approvals of our designs.

Website Design & Development

It’s your digital calling card, so why not make it the best first impression possible? With our simple and transparent website design and development process, you will find working with Local Edge Marketing, easy! Over the past 7 years, we’ve built hundreds of sites for local businesses just like yours with transparent communication and end to end project management.

As we’re more than just ‘website designers’ our team use their strong strategic marketing experience and knowledge of the consumer journey to ensure your site not only looks great, but gives you the best chance to covert users into customers.

With a strong focus on SEO at the time of the build and user experience throughout the build, you will find your new website will present longer dwell times, as well as list organically well across Google. Feel free to get in touch to ask about some of our past website projects.


Whether you have just opened your business, launching another location or simply want to provide your clients with an event, Local Edge Marketing are able to provide you with a bespoke event management service.

From consultation and planning, through to implementation day, we are able to run your event with minimal interference from you. As an added extra, we assist in managing your guest list including influencers, clients and general public. Our team have a combined experience of 20 years in event management and will ensure it not only delivers on your objectives, but exceeds your expectations.


Are you looking to manage your own marketing for your small business? Or perhaps you are looking to further your skills as the marketing lead in your current role? Local Edge Marketing provide extensive and bespoke 1:1 EDGEucation Sessions that are carefully catered to you, your business and it’s needs. 

We have a variety of sessions on offer including Social Media 101, Social & Digital Marketing Intermediate and Paid Ads 101. Should you require a more custom education session across other marketing platforms, we can create an in-depth and hands-on technical session for you to further your skills.

Did you know that we also provide the EDGE Masterclass Series? If you are interested in an interactive and collaborative session, join one of our EDGE Masterclass Series. These are intimate group sessions, designed around an overarching topic to provide you with insight, takeaways. We hold 4 per year and they are jam packed with easy-to-digest marketing topics alongside like-minded people.